Collaborate

with top-notch

Influencers

Collaborations

Looking for the right talent? Leave that to us. A team of relationship managers is here to find the best social stars that connect with your brand.

Turn scattered marketing efforts into a production team, collaborate, manage projects, and track sales – All in one workspace.

Xuppi helps sellers maximize sales and product marketing through partnerships with top-notch influencers both online (through collaboration tool) & offline (through relationship managers).

Types of Collaborators

Shout-out

Shout-Out Collaborators are those who can do a marketing campaign for your product on their social media.

Various types of Shoutout Engagement

1. Posts

2. Stories with a swipe-up link

3. Livestream shoutouts

Here’s how you can collaborate with them:

Pricing Structure for Shout-out Collaborators

Engagement Followers Reach Task PowerPost Package PowerPro Package PowerBoost Package
Shout Out Collaboration
Nano - Influencer 1K-10K Post Or Swipe Up 50 150 257
Micro - Influencer 10K-50K Post Or Swipe Up 25 50 100
Mid-Tier - Influencer 50K-500K Post Or Swipe Up 10 20 50
Macro - Influencer 500K-1M Post Or Swipe Up 0 1 5
Total Cost (INR) 450,000 1,000,000 2,500,000
Total Cost (GBP) 4500 10000 25000
Total Cost (EUR) 5200 11500 29000
Total Cost (USD) 6000 13500 34000

The following prices are indicative and subject to change as per Seller’s actual needs and discussion with the relationship team manager.

Affiliate

Affiliate Collaborators are those who promote your products on social media via affiliate links and earn commission on the sales when buyers use the referral link to make purchases.

Sellers can allow influencers to partner with them and take advantage of affiliate marketing, and earn a commission for reaching out to fans or subscriber base. Influencers can monetize the traffic by selling seller’s products. The steps are as follows:

Xuppi has fixed commission rates for the Associate collaborators depending on the type of product:

Pricing Structure for Affiliate Collaborators

Product Categories
Fixed Commission
Qualifying Sales
Arts & Entertainment
6%
Baby & Toddler
6%
Business & Industrial
6%
Cameras & Optics
3%
Clothing & Accessories
10%
Electronics
3%
Furnituret
10%
Food & Beverages
6%
Hardware
6%
Health & Beauty
6%
Home & Garden
7%
Luggage & Bags
7%
Media
6%
Office Supplies
6%
Religious & Ceremonial
6%
Software
6%
Sporting Goods
6%
Toys & Games
6%
Vehicles & Parts
6%

Sellers can allow influencers to partner with them and take advantages of affiliate marketing, and earn a commission for reaching out to fans or subscriber base. Influencers can monetize the traffic by selling seller’s products. The steps are as follows:

Associate

Associate Collaborators are those who do Live shop collaboration with sellers and promote a product on the Xuppi platform and other social media accounts in exchange for a fixed amount or commission-based approach.

Different Types of Associate Engagement with Influencers

  • Fixed Amount + Extra Sales Commission
  • Shoutout on Social media
  • Dedicated Live hours on Xuppi’s Live Shop

Sellers can hire & partner with influencers as associate collaborators. These influencers are of that category where the seller pays them extra commission as well as a fixed amount as a part of the package. An Associate Collaborator will promote on social media, commit a certain number of live hours on Xuppi’s Live Shop and engage with sellers on a onetime/monthly basis for the sale of products and ranges.

Here’s how you can collaborate with them:

Pricing Structure for Associate Collaborators

Sellers can reach out to their relationship managers. We help you find and partner with the right influencer. Our team carefully vets these influencers and makes sure deliverables are completed to boost your sales and achieve brand objectives.

Instagram Followers Engagement Ring Payment (In USD per Month) Monthly Days Monthly Hours Min Time Of Each Live Insta Post Per Week Insta Stories Per Week Link in Bio
1 Mn + 2% 10,000+ (TBC) 22 40 60 minutes 1 7 Yes
800k - 1Mn 2.5% 5000 22 40 60 minutes 1 7 Yes
500K - 800K Fans 2.5% 3600 24 40 60 minutes 1 1 Yes
300K - 500K Fans 3.0% 2400 24 24 60 minutes 1 7 Yes
100K - 300K Fans 3.5% 1800 24 40 60 minutes 1 1 Yes
50K - 100k Fans 4.0% 1200 24 40 60 minutes 1 7 Yes
25K - 50K Fans 5% 750 24 40 60 minutes 1 1 Yes
10K - 25K Fans 5% 400 24 24 60 minutes 1 1 Yes

Host

Host Collaborators are those who work with sellers as brand ambassadors. They have fixed commitments on a monthly, quarterly or yearly basis. These hosts also perform online and offline tasks for sellers.

The following services offered include activities Online as well as Offline.

Production

Branding activity including the production of content with the influencers.

Offline Visits

Live Stream / Recorded Video, Showroom or factory visits or Interview with owners.

Partnering Hosts

Assist the Seller with Premium onboarding and tie with Hosts

Dedicated Manager

Dedicated Success manager to keep track of all the requirements

Coaching

Weekly/bi-weekly coaching workshop between Sellers & Hosts

Live Shop Sales

Daily or weekly Live shop sessions for the sale of products via Hosts including promotion on social media

Virtual Events

Special roadblock on Xuppi for timely virtual events. Tie up with genuine and popular guest speakers.

KPI Analysis

Performance analysis on marketing and sales activity to achieve long term community goals

Pricing Structure for Host Collaborators

An example of a typical cost for influencers to do offline site visits i.e. showroom, or speaking to customers, and explore a range of products for an hour live stream session or pre-recorded video production.

These estimates are for local city travel. In case of another state or country, cost of travel + FB + stay would be added as per discussion

Video + Live
Stream Session
Production Cost


Base Package

INR     50,000

GBP     500

EUR     600

USD     700

Base package include: Local site visit, live steam production including camera man, equipment, editing & music

Influencer /
Celebrity
Cost Per Day


Day Rate : Tbd Agreed As Per The Host

Starting price

INR     50,000+

GBP     500+

EUR     600+

USD     700+

Presenter Cost
Per Day


Day Rate : Tbd Agreed As Per Sales Presenter

Starting price

INR     50,000+

GBP     150+

EUR     175+

USD     200+

Sales Representative

Sales Presenters are those who excel in sales capabilities. They are mostly young, smart, and have good communication skills to conduct and engage buyers in live shop sessions for sellers. They highlight & repeat important information about the products being sold or the deal offered.

These presenters are not Influencers, however, they make sure the live session is engaging, fun-filled and interesting for the audience.

Sales Presenters are only offered to sellers who first partner with Associate Collaborators & Hosts

Pricing Structure for Sales Representatives

Sales Presenter No. of Live Hrs PowerPost Package PowerPro Package PowerBoost Package
L1 Presenter 15 Hours / Live Shop 5
L2 Presenter 15 Hours / Live Shop 5
L3 Presenter 15 Hours / Live Shop 5
Total Cost (INR) 1,75,000 5,75,000 11,25,000
Total Cost (GBP) 1700 5600 11000
Total Cost (EUR) 2000 6600 13000
Total Cost (USD) 2400 7750 15200

The following prices are indicative and subject to change as per Seller’s actual needs and discussion with the relationship team manager.